Assembly of European Horticultural Regions

EU projects

CURRENT EU PROJECTS

At the moment AREFLH is a partner in the following projects

  • Waste4Soil : on developping technological and methodological solutions for recycling food processing residues from the food industry into local, bio-based circular soil improvers (2023-2027)
  • LivingSoiLL : "healthy Soil to Permanent Crops Living Labs", the project focuses on: vinyards, olives, chestnuts, hazelnuts and apples. (2024-2028)

 

FINISHED EU PROJECTS

  • Novasoil : Innovative Business models for soil health (2020-2025)
  • Low in Food (2020-2025): co-designing low-waste value chains by supporting the demonstration of a portfolio of innovations in the fruits & vegetables, bakery products and fish value chains.
  • SmartProtect : thematic network focusing on cross-regional knowledge sharing of SMART IPM solutions for farmers and advisors. 
  • CuteSolar : Cultivating the Taste of European in Solar Greenhouses.
  • Console : “CONtract SOLutions for Effective and lasting delivery of agri-environmental-climate public goods by EU agriculture and forestry".
  • Nutriman : Nutrient Management and Nutrient Recovery Thematic Network

  • EUFRUIT Thematic Network

  • Efood Chain (ICT)

  • ECO ZEO

  • Programme de promotion IGP-AOP

  • Precirieg

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logo cutesolar programme

This project closed on 31st December 2022

 

AREFLH wass a partner of the project CuTe-Solar “Cultivating the Taste of European in Solar Greenhouses”, an EU-financed promotion program.

It brought together a consortium made up of the Association of Producer Organizations of Fruit and Vegetables of Andalusia (APROA-Spain), the Spanish Fruit and Vegetables Interbranch Association (HORTIESPAÑA).  

 

The project was a three-year promotional, information and educational programme. 

  • Kick off : 01/01/2020
  • End : 31/12/2022. 

 

Objectives

It aimed to raise awareness of the specific characteristics of EU fruit and vegetables (solar greenhouse) and the characteristics of EU fruit and vegetables (quality, taste, safety, sustainability) in the EU internal market.

The information provided to users and consumers was based on true and verifiable data and was presented in an educational and accessible way. 

 deux ronds legumes header

CuTE-Solar had a comprehensive programme strategy (dynamic, intelligent and close to the public) and a digital-first approach that included a website, social media channels, digital advertising, public awareness events and media relations (press events). 

The project also aimed to inform consumers of the advantages and benefits of consuming fruit and vegetables produced in European solar greenhouses, as well as to inform them about the contributions this production method makes in the field of environmental, social and economic sustainability. 

 

The geographical zone and audience

The actions were carried out in three EU countries: Spain, Germany and Belgium and mainly consisted of a digital content dissemination strategy. 

The target audience in the campaign was aimed at: parents of young families (18-44 years old); children (6-12 years old) and opinion leaders, in particular journalists and writers in the food sector. 

 

Know more about CuteSolar 

 

Press releases and articles

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